Casper has a history with trying to dictate the terms of viral marketing. I would be suspicious of even hacker news comments.
>In 2015, Casper CEO Philip Krim had a months-long email conversation with one of the sites’ founders, sounding like he was ready for Casper to play ball.
>“Currently you actively endorse a competing product on our review page,” Krim wrote in one email, which was made public in court filings. “What can we do to not have you endorse another product as superior to ours?”[0]
>In 2015, Casper CEO Philip Krim had a months-long email conversation with one of the sites’ founders, sounding like he was ready for Casper to play ball.
>“Currently you actively endorse a competing product on our review page,” Krim wrote in one email, which was made public in court filings. “What can we do to not have you endorse another product as superior to ours?”[0]
https://www.recode.net/2017/9/23/13153814/casper-sleepopolis...