Sometimes. It depends on how they bind your account. On the projects I’ve worked on, we’d always “upgrade” but I’ve seen plenty of sites that just create a new account. A behavior I find very annoying.
I have noticed a trend in many sites to reduce the number of social signin options down to maybe google (for android) and apple (for iOS) plus email / password. I suspect the “which signin method did I use” is one of the main reasons. That and clutter reduction.
By the way one of the big reasons a site might push you toward social signin is because those accounts are usually already verified. When you run through your own email / password flow you need to verify the email yourself (if that is important to your product). It’s an extra step that doesn’t need to happen when you click the magic google / apple button.
I have noticed a trend in many sites to reduce the number of social signin options down to maybe google (for android) and apple (for iOS) plus email / password. I suspect the “which signin method did I use” is one of the main reasons. That and clutter reduction.
By the way one of the big reasons a site might push you toward social signin is because those accounts are usually already verified. When you run through your own email / password flow you need to verify the email yourself (if that is important to your product). It’s an extra step that doesn’t need to happen when you click the magic google / apple button.