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But were you originally convinced to donate by one of those giant Jimmy Wales banners that come up once a year? People won't see them anymore if they're using AI summaries.


My point is, using Wikipedia 10% as much is still using Wikipedia.

Does it matter if you see the banner 10 times or 100 times in a month?


In terms of the effectiveness of the banner, yes it absolutely does. Multiple exposures increase your propensity to convert.




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